One Platform. Infinite Possibilities.

TeCreo Beacon is a precision-built media activation platform that simplifies programmatic advertising by combining intelligence, transparency, and performance — all in a single, intuitive interface. Empowering brands to optimize and streamline their media buying, Beacon transforms how advertisers interact with their digital campaigns.

Why Choose Beacon?

  • The digital advertising landscape is fragmented. Brands juggle multiple DSPs, siloed data, and black-box platforms — costing them time, clarity, and performance. Traditional methods often leave advertisers with less control and fewer insights. Beacon was built to change that.
  • It consolidates and unifies the best tools in the ecosystem, giving media buyers complete control, unparalleled visibility, and smarter curation — directly at the supply source.
  • Comprehensive Media Activation: Take full control of every aspect of your programmatic strategy, from curation to conversion. Data Transparency: Understand where every dollar is spent and how it performs with real-time insights.
  • Intelligent Automation: Let AI handle optimization and segmentation, while you focus on strategy and creativity.

Key Capabilities.

AI-Powered Campaign Optimization.

Beacon uses advanced machine learning to analyze campaign performance and adjust in-flight, providing data-driven recommendations for improving results and minimizing guesswork. The platform continually learns from campaign data to refine targeting and bidding strategies.

Real-Time Unified Reporting.

Gain cross-platform attribution with real-time, unified reporting. Beacon gives you a comprehensive view of campaign performance, providing insights into user behavior and media effectiveness across all channels.

Audience Sync & Segmentation

Create smarter audience segments with first-party data from your supply-side platform (SSP). Beacon allows you to seamlessly sync these segments across all media channels and execute hyper-targeted campaigns with high precision.

Custom Bidding & Strategy Controls

Tailor your bidding strategy to match your KPIs, minimizing waste and maximizing performance. Beacon’s flexible controls let you adjust your bidding parameters in real time to meet changing market conditions.

Direct Supply Activation (SPO)

Activate curated deals directly from publishers at the source, cutting out middlemen, reducing fees, and improving efficiency. Beacon gives you unparalleled control over your supply chain, ensuring greater value from your media investments.

rue Omnichannel Reach

Plan, execute, and optimize campaigns across display, mobile, video, CTV, and native channels — all within a single interface. Whether you’re targeting users across web, app, or TV, Beacon makes cross-channel orchestration easy and efficient.

Dynamic Creative Optimization

Beacon integrates dynamic creative capabilities, allowing for real-time creative testing and optimization. This ensures that your messages are always in line with what resonates best with your audience.

Advanced Fraud Protection

With built-in fraud detection mechanisms, Beacon ensures that every dollar you spend goes toward reaching genuine, high-intent users. Protect your campaigns from ad fraud and ensure the integrity of your data.

Supply Path Optimization

Beacon’s SPO ensures that you are always choosing the most efficient and cost-effective supply path, maximizing the impact of your spend and delivering high-quality impressions with transparency and control.

Your Advantage

30%+ Operational Efficiency Gains

Streamline campaign execution, optimize bidding, and reduce time spent managing fragmented DSPs, leading to a significant improvement in operational efficiency.

Smarter, Faster Decisions with AI-Driven Insights

Leverage the power of AI to gain faster, more accurate insights, enabling you to make smarter, data-backed decisions across your campaigns.

Reduced Media Waste via Precision Targeting and SPO

Maximize media value and reduce wastage with advanced targeting algorithms and supply path optimizations.

Full-Funnel Optimization with Machine Learning

Beacon’s machine learning capabilities enable you to optimize campaigns across the entire funnel — from awareness to conversion — ensuring each stage performs at its peak.

Transparent Supply Chain with Built-in Deal Diagnostics

Gain transparency into every step of your supply chain. Beacon provides diagnostic tools to help you identify any inefficiencies or issues in your supply path.

Data Privacy & Security

With Beacon, your first-party data remains secure. We prioritize data privacy and comply with the latest industry standards to ensure that your data stays protected.

From Curation to Conversion

Beacon doesn’t just access inventory — it curates high-intent audiences using behavioral signals, publisher intelligence, and your proprietary data. By focusing on high-quality, intent-driven impressions, Beacon drives better results across the entire funnel. From awareness to conversion, we ensure that each dollar spent delivers measurable results.

High-Intent Audience Targeting:
Access the most relevant audiences based on behavior and intent, ensuring more effective campaigns.
End-to-End Optimization:
Beacon optimizes every step of your campaign journey, from targeting and bidding to creative and supply path, delivering superior performance.

Join the Future of Media Buying

Ready to elevate your programmatic advertising? With TeCreo Beacon, you get the tools, control, and insights you need to take your campaigns to the next level. Experience a smarter, more efficient way to reach your audience and drive results.

Performance Monitoring

Track and measure campaign performance in real-time to
ensure your goals are met.

How It Works?

Data Collection

Collect and consolidate data from multiple sources into our centralized platform.

Data Analysis

Analyze data to uncover valuable insights and trends that inform your advertising strategies.

Audience Segmentation

Create precise audience segments based on detailed data attributes and behaviors.

Campaign Execution

Launch and manage your programmatic campaigns with enhanced targeting and optimization.